Conceptual aerial master plan of Apple Valley Paddock

Development proposal · Town of Apple Valley, California

Apple Valley Paddock

A Gateway for Global Motorsports, Local Enterprise & Destination Tourism

View the site planApprox. 2 acres · Adjacent to Apple Valley Speedway

01 · Executive vision

Not simply a land purchase — an investment in Apple Valley's future as a motorsports destination.

Apple Valley Paddock proposes a purpose-built motorsports hospitality and vehicle storage community that would welcome national and international drivers, teams, automotive brands, creators and enthusiasts — while creating tangible opportunity for Apple Valley residents.

Site
≈ 2 acres
Garages
16 illustrative
Dwellings
2 proposed
Incubator
1 local tenant

02 · Conceptual site plan

One loop. Every use in its place.

Annotated conceptual site plan12345678
Illustrative master plan, viewed from Central Rd. Conceptual illustration only. Subject to engineering, permitting, and Town approval.
  1. 01Paddock Garage & incubator
  2. 02Solar canopy & water storage
  3. 03Service & equipment yard
  4. 04Container garages C01–C08 with RV bays
  5. 05Container garages C09–C16 with RV bays
  6. 06Hospitality dwelling 1
  7. 07Hospitality dwelling 2
  8. 08Controlled gate · Central Rd
  9. Circulation: single controlled gate, one-way perimeter loop sized for trucks, trailers, RVs and emergency apparatus, with a central spine for direct garage access.

03 · Development program

Five components, designed to work as one.

01

Paddock Container Village

Secure shipping-container garages for race cars, tools, parts and support equipment. Short-term, seasonal and annual models, with managed check-in, lighting, surveillance and access control. The illustrative plan shows 16 units; the final count will follow engineering review.

02

Two Hospitality Dwellings

One proposed dwelling per acre for visiting drivers, teams and partners — container-based architecture with shaded outdoor living, landscaping and privacy. A preliminary configuration based on informal guidance requiring official confirmation.

03

Paddock Garage & Incubator

A leased workshop where a local Apple Valley entrepreneur can launch or grow an automotive business: fabrication, race preparation, mechanical service and detailing, subject to permitted use.

04

RV & Event Support

Designated RV bays paired with each container, distinguishing overnight stays from daytime event parking, with planned circulation for trucks, trailers and emergency vehicles.

05

Shared Infrastructure

Solar generation with potential battery storage, water storage, perimeter fencing, dark-sky lighting, dust control, stormwater drainage and desert-compatible planting.

Working specifications

  • Dwellings: Two container-based hospitality dwellings with outdoor living
  • Garage: Flexible multi-bay workshop for a local automotive tenant
  • Containers: [Engineered maximum — pending fire access & site review]
  • RV spaces: [To be determined after circulation study]

04 · What Apple Valley gains

Global reach, felt locally.

Economic activity

Visitor spending and new demand for local services.

Local jobs

Construction, hospitality, security, maintenance and automotive trades.

Entrepreneurship

Leased workspace for a local automotive business.

Tourism

Accommodations for domestic and international drivers.

Motorsports

Support infrastructure for speedway visitors and events.

Long-term investment

Productive land use and private infrastructure investment.

These are proposed benefits, not guaranteed outcomes. Measurable objectives will be developed with the Town during feasibility planning.

05 · Project leadership

Ernie Manansala

Majority Owner & Lead Proponent

  • Consumer brand and marketing executive with more than 20 years of experience across beverage, spirits, automotive and motorsports; currently Chief Product Officer at Maximo Capital, a Houston family office spanning sports, lifestyle, media and real estate.
  • Ran field, lifestyle and motorsports programs for NOS Energy, Fuze and Coca-Cola (2003–2010), including TEAM NOS, Hot Import Nights, NASCAR and IndyCar hospitality and grassroots driver support.
  • Global Chief Marketing Officer of NEFT Vodka; former EVP and Managing Director at BlueTriton Brands (Deer Park, Poland Spring, Arrowhead and more).
  • Co-founder and co-CMO of KOLAB AI; former Director of Marketing at König Wheels, running SEMA vehicle and trade-show programs; SEMA 35 Under 35 honoree.
  • Automotive work with K1 Speed (25+ racing centers across North America), Garrett Motion and 5.11 Tactical; Board Director, AIM Youth Mental Health.

Quinton “Rampage” Jackson

Partner

  • Former UFC Light Heavyweight Champion: won the title from Chuck Liddell in 2007 and unified it with the PRIDE Middleweight title by defeating Dan Henderson, becoming one of the first fighters to hold major UFC and PRIDE championship status.
  • PRIDE Fighting Championships star in Japan and later a Bellator headliner; nearly two decades as a main-event draw in front of global pay-per-view and television audiences.
  • Actor and entertainer, best known as B.A. Baracus in 20th Century Fox's The A-Team (2010), with additional film, television and reality appearances.
  • Large social media following and long-standing ties to car culture, giving the project instant name recognition with motorsports fans, media and sponsors.
  • PR value for Apple Valley: a recognizable face for openings, race weekends and charity events that can draw regional and national press to the Town and the speedway corridor.
  • Community and diversity: as a Black athlete who rose from Memphis to world champion, he can help open motorsports, an industry with low minority participation, to young people and families of all backgrounds through youth days, mentorship and local hiring outreach.
  • Potential to attract diverse audiences, sponsors and visitors to the High Desert, supporting local businesses and broadening who sees Apple Valley as a destination.

06 · Responsible development

Built to be a good neighbor.

Fire & emergency access
Continuous loop drive sized for apparatus, subject to fire authority review.
Traffic & circulation
Single controlled gate on Central Rd with one-way interior loop.
Water
On-site storage tank, subject to utility and fire requirements.
Energy
Solar canopy with potential battery storage.
Drainage
Stormwater design to retain and manage on-site runoff.
Site management
Dust control, waste handling, security and managed check-in.

07 · Approvals roadmap

  1. Phase 1Property due diligence and preliminary Town consultation
  2. Phase 2Survey, zoning, land division and conceptual site planning
  3. Phase 3Engineering, fire access, utility, drainage, traffic and environmental review
  4. Phase 4Entitlement and permit applications, subject to applicable requirements
  5. Phase 5Site preparation and infrastructure
  6. Phase 6Phased construction and operations
  7. Phase 7Hospitality, storage, garage tenant and event-support activation

08 · Letter of intent

January 1, 1970

Town of Apple Valley
Town Council, Town Manager, and Economic Development / Planning
Apple Valley, California

Subject: Letter of Intent – Proposed Acquisition and Development of Apple Valley Paddock

Dear Members of the Town Council and Town Staff,

On behalf of the proponents, we respectfully submit this nonbinding Letter of Intent regarding the prospective acquisition and development of approximately two acres adjacent to Apple Valley Speedway, which we propose to call Apple Valley Paddock.

Our vision is a professionally managed motorsports hospitality and vehicle storage community: secure container garages for visiting drivers and teams, two short-term rental dwellings, designated RV accommodations, a garage and small-business incubator for a local automotive entrepreneur, and shared infrastructure designed to support events at the neighboring speedway.

We believe this investment could bring overnight visitors to Apple Valley restaurants, retailers, fuel stations and service providers; create construction, hospitality, security, maintenance and automotive trade opportunities; and strengthen Apple Valley's identity as a destination for domestic and international motorsports.

We want to be clear about the nature of this letter. The proponents intend to explore purchasing the property. This proposal is preliminary and remains subject to due diligence, seller agreement, financing, legal review and all applicable government approvals. No specific density, container count, overnight use, commercial operation or lot split is presumed approved. This document is a nonbinding expression of interest; it is not a purchase agreement and it is not a request for preferential treatment.

We are committed to a collaborative and transparent review process, and we would welcome the Town's guidance on zoning, permissible uses, land division, infrastructure and the approvals pathway.

We therefore respectfully request a pre-application meeting with Town representatives at your earliest convenience. Thank you for your time and consideration.

Respectfully,

Ernie Manansala
Majority Owner, Apple Valley Paddock
Web: ernie.life
Telephone: (609) 703-5615
Quinton “Rampage” Jackson
Partner

09 · Request for municipal collaboration

Where we seek the Town's guidance.

  • Parcel zoning and permissible uses
  • Legal ability to create two parcels or construct two dwellings
  • Short-term rental rules
  • Shipping container placement and commercial storage
  • Garage / workshop operations
  • RV parking versus overnight RV stays
  • Fire department access and safety
  • Water, wastewater, septic, solar, electrical and utility capacity
  • Stormwater and drainage
  • Road access, traffic and parking
  • Building permits, land-use approvals and environmental review
  • Whether event-related uses require separate approval

Next step: a pre-application meeting.

Contact Ernie Manansala · ernie.life · (609) 703-5615